Pizza Express launches rewards scheme and 'Bling Rings', meaning you could get free dough balls for life

Virgin Radio

23 Feb 2022, 14:33

If you like pizza, then pay attention, because the new loyalty scheme from Pizza Express rewards customers every time they eat!

The Pizza Express Club has three tiers: Bronze, Silver, and Gold. Diners earn Pizza Stamps in order to climb up through the tiers and unlock more rewards. Customers can gain stamps when they check in to pizzerias, or by scanning the QR codes on boxes when they takeaway, order a delivery, or when buying a supermarket pizza.

But what are the rewards? 

Well, if you are in the Bronze Tier, you can tuck into a free side dish every time you dine-in, and you’ll get a free dessert on your birthday. If you are in the Silver Tier, you can get a free soft drink when you dine-in, tea or coffee and Dough Balls every time you visit, plus a free classic pizza on your birthday. 

And if you go for Gold, you can get rewarded with lots of freebies, including a kids' free Piccolo meal (from Monday to Thursday).

To reach the Bronze Tier you only need to earn one pizza stamp. To get to Silver, you require five stamps, and to make it all the way to Gold, you’ll need 12 stamps.

You'll earn one Pizza Stamp every time you dine-in and spend at least £10 per person. If you scan the QR code upon delivery or collection, you'll to earn half a Pizza Stamp with every order. And you can scan the barcode on the pizza box to earn 1 Slice with every supermarket pizza.

But that's not all. To celebrate the new scheme, Pizza Express is offering up ten special-edition Pizza Bling Rings, which can be shown at any restaurant to get free pizza, sides or dough balls... FOR LIFE!

If you fancy getting your hands on one of these rings (and let’s face it, who doesn’t?), then you need to get yourself up to Gold Tier status The restaurant chain will only select TEN lucky people, completely at random, to be the very lucky recipients of the Pizza Bling Rings, over the next three months.

Whilst there are only ten up for grabs at first, more are set to be released throughout the year, and given to people who make significant contributions in the music world, a nod to the musical heritage of Pizza Express, which has offered a platform to aspiring talent at its music venues since the 1960s.

If you want to get involved and join The Pizza Express Club, then you can become a member by downloading the app.

Arslan Sharif, digital and loyalty director at Pizza Express, says: “Our new Pizza Express Club is a members’ club like no other and has been set up to reward our fans for the love and loyalty they show us. So get to gold and the world of Pizza Express will include free pizza, dough balls, drinks and birthday treats.”