Check out Iceland's new Cheese Board Bath Rack which lets you chow down in the tub

Virgin Radio

15 Oct 2021, 12:26

Bath time or barf time? If you're a fan of combining time in the tub with a cheese treat, then this is heaven for you.

Iceland has just launched a Cheese Board Bath Rack so you can open cheese and booze while you're neck deep in bubbles.

According to Iceland’s researchers, the tub is the ideal place to try new cheeses because the steam brings it to the perfect room temperature giving it even better texture and flavour. Strangely, 15% of people are already fans of cheese-bathing. But will you be joining them?

Andrew Garton, chilled trading director at Iceland, said: "Whether it’s hiding cheese from their partner, or sneaking a nibble alone in the bath, the UK clearly has an insatiable appetite for cheese and we’re hoping our brand-new Cheese Board Bath Rack will help to meet the nation’s cheese obsessed needs."

You can pick up the Cheese Board Bath Rack for £10 from the Iceland website.

Cheese! We mean, cheers...